Advertising Truck Rental Prices
If you're thinking about using an advertising truck to promote your business or event, you’re probably wondering: how much does it cost? Advertising truck rental prices can vary depending on the truck type, location, rental length, and features like LED screens or custom wraps. Whether you're planning a one-day promo blast or a month-long campaign, mobile advertising trucks are a powerful and cost-effective way to get noticed.
What Is an Advertising Truck?
An advertising truck (also called a mobile billboard truck) is a vehicle that displays your ad as it drives through high-traffic areas or parks in popular spots. There are two main types:
Static trucks: These have vinyl posters or banners attached to the sides.
Digital LED trucks: These use bright LED screens to show changing messages, videos, or animations.
You can rent these trucks from advertising companies for a few hours, a day, a week, or longer.
Average Advertising Truck Rental Prices
Here's a general breakdown of typical rental prices in the U.S.:
Rental TypeEstimated CostStatic Truck (1 Day)$300 – $800Static Truck (1 Week)$1,000 – $2,000Static Truck (1 Month)$2,000 – $4,000Digital Truck (1 Day)$1,000 – $2,500Digital Truck (1 Week)$2,500 – $6,000Digital Truck (1 Month)$5,000 – $15,000
Keep in mind: these are average ranges. Prices can go higher in big cities like New York or Los Angeles and lower in smaller towns or rural areas.
What Affects the Price?
Here are some key factors that influence how much your rental will cost:
📍 Location
Ads in major cities or tourist areas cost more due to higher visibility.
Smaller towns are more budget-friendly.
📅 Rental Duration
Longer rentals often come with discounts.
A one-day campaign might be more expensive per hour than a full week or month.
🛻 Type of Truck
LED trucks cost more due to the technology and power needed to run them.
Static trucks are more affordable for simple promotions.
🔁 Ad Design & Setup
Some companies include ad design or setup fees in the price.
If not, expect to pay $200–$1,000 for creative services.
🧑✈️ Driver & Fuel
Most rentals come with a driver and fuel included.
Check if mileage is limited or if additional travel areas cost extra.
Are Advertising Truck Rentals Worth It?
Yes—especially for businesses looking to:
Announce grand openings
Promote time-sensitive events or deals
Drive foot traffic to stores or booths
Increase brand visibility in key areas
You get high exposure with the ability to target specific areas, unlike traditional billboards stuck in one spot. It's also more affordable than TV or print advertising for local campaigns.
Tips to Get the Best Value
Book in advance to lock in better rates.
Bundle multiple days or locations to negotiate lower pricing.
Provide your own ad design to reduce creative service fees.
Target high-traffic events like concerts, sports games, or festivals.
Frequently Asked Questions (FAQs)
Can I rent an advertising truck just for one day?
Yes! One-day rentals are available, especially for events or short promos.
Is a digital truck worth the extra cost?
If your ad uses video, animation, or rotating content, a digital truck grabs more attention and gives more flexibility.
Can I choose where the truck goes?
Absolutely. Most companies let you plan custom routes or provide a GPS-tracked campaign.
Conclusion
Advertising truck rental prices can fit a variety of budgets—from a few hundred dollars for static displays to high-impact LED trucks at a premium. The cost depends on how long you rent, what type of truck you choose, and where you run your ad. With proper planning and targeting, these moving billboards can deliver excellent results and make your brand stand out—right where your customers are.